SaveMart Shopper Insights

Who shops at SaveMart?

A SaveMart shopper is generally lower income, Hispanic, and older age. SaveMart shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real SaveMart shoppers.

SaveMart Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
45.1
Avg Basket Size (units)
9.8
Avg Basket Size ($)
$35.21

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

SaveMart Shopper Demographics

demographic
index
Female
104
Male
62
<24
97
25-34
96
35-44
96
45-54
92
55-64
145
65+
120
African American
106
Asian
120
Caucasian
81
Hispanic
221
demographic
index
Has Kids
102
No Kids
95
- $20k
110
$20k-40k
117
$40k-60k
89
$60k-80k
108
$80k-100k
111
$100k-125k
91
$125k +
74
No College
99
College
108
Adv. Degree
64

Understand SaveMart Shopper Behavior

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When Do They Shop?

time of day
Sun
17.7%
Mon
13.8%
Tue
13.3%
Wed
12.5%
Thu
11.9%
Fri
16.8%
Sat
14.0%

SaveMart Basket Size

type
index
Urgent Need (1-2 Items)
57
Express Lane (3-10 Items)
128
Fill Up (11-20 Items)
135
Pantry Stocking (21+ Items)
107

Which Retailers are Popular With SaveMart Shoppers?

retailers
affinity
Winco Foods 11.0x
Smart & Final 8.0x
99 Cents Only 5.9x
Safeway 4.9x
channels
affinity
Club 1.9x
Food 1.4x
Pet 1.2x
Drug 1.2x

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Data Highlights

Real Time Shopper and Consumer Data
Daily, Not Quarterly

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More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.