Sharp Shopper Shopper Insights

Who shops at Sharp Shopper?

A Sharp Shopper shopper is generally lower income, Caucasian, and older age. Sharp Shopper shoppers tend to make larger pantry stocking trips. The sample shopper insights data below comes from receipts of real Sharp Shopper shoppers.

Sharp Shopper Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
36.2
Avg Basket Size (units)
26.3
Avg Basket Size ($)
$51.06

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Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Sharp Shopper Shopper Demographics

demographic
index
Female
107
Male
34
<24
18
25-34
112
35-44
103
45-54
87
55-64
129
65+
46
African American
12
Asian
13
Caucasian
123
Hispanic
29
demographic
index
Has Kids
103
No Kids
95
- $20k
51
$20k-40k
164
$40k-60k
129
$60k-80k
110
$80k-100k
66
$100k-125k
89
$125k +
32
No College
148
College
101
Adv. Degree
43

Understand Sharp Shopper Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
0.3%
Mon
15.5%
Tue
12.6%
Wed
15.5%
Thu
14.5%
Fri
19.3%
Sat
22.5%

Sharp Shopper Basket Size

type
index
Urgent Need (1-2 Items)
11
Express Lane (3-10 Items)
56
Fill Up (11-20 Items)
198
Pantry Stocking (21+ Items)
440

Which Retailers are Popular With Sharp Shopper Shoppers?

retailers
affinity
Weis Markets 20.4x
Ahold 8.9x
Delhaize America 6.5x
KMart 3.6x
channels
affinity
Dollar 2.1x
Liquor 2.0x
Gas & Convenience 1.7x
Beauty 1.3x

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Shopper and Consumer Insight Clients

Data Highlights

Real Time Shopper and Consumer Data
Daily, Not Quarterly

Get data on yesterday's purchases today.

More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.