Shoppers Drug Mart Shopper Insights

Who shops at Shoppers Drug Mart?

A Shoppers Drug Mart shopper is generally very low income, Asian, and adolescent age. Shoppers Drug Mart shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Shoppers Drug Mart shoppers.

Shoppers Drug Mart Share of Wallet

We analyzed our users' shopping receipts to generate this sample share of wallet data.

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
47.3
Avg Basket Size (units)
8.2
Avg Basket Size ($)
$30.92

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Shoppers Drug Mart Shopper Demographics

demographic
index
Female
95
Male
150
<24
141
25-34
123
35-44
114
45-54
75
55-64
37
65+
13
African American
48
Asian
627
Caucasian
47
Hispanic
92
demographic
index
Has Kids
95
No Kids
111
- $20k
184
$20k-40k
80
$40k-60k
79
$60k-80k
125
$80k-100k
103
$100k-125k
98
$125k +
69
No College
83
College
103
Adv. Degree
104

Understand Shoppers Drug Mart Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
19.0%
Mon
10.8%
Tue
12.3%
Wed
12.3%
Thu
8.4%
Fri
14.0%
Sat
23.3%

Shoppers Drug Mart Basket Size

type
index
Urgent Need (1-2 Items)
67
Express Lane (3-10 Items)
120
Fill Up (11-20 Items)
150
Pantry Stocking (21+ Items)
86

Which Retailers are Popular With Shoppers Drug Mart Shoppers?

retailers
affinity
99 Cents Only 4.4x
Smart & Final 4.2x
Stater Bros. 4.1x
Sprouts Farmers Market 3.3x
channels
affinity
Club 2.0x
Food 1.7x
Liquor 1.5x
Gas & Convenience 1.0x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Shoppers Drug Mart shoppers shop at?

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How do Shoppers Drug Mart shoppers shop during holidays?

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What items do Shoppers Drug Mart shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Shoppers Drug Mart Target Market

Arrow and target

Who actually shops at Shoppers Drug Mart? Do these shoppers fit the intended target market of Shoppers Drug Mart?

Thought bubble

What motivates the target market to shop at Shoppers Drug Mart?

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What other target market should Shoppers Drug Mart look at?

venn diagram

Which other retailers have a similar target market?

About Our Shoppers Drug Mart Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.