Stew Leonards Shopper Insights

Who shops at Stew Leonards?

A Stew Leonards shopper is generally very high income, Hispanic, and senior age. Stew Leonards shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Stew Leonards shoppers.

Stew Leonards Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
41.7
Avg Basket Size (units)
10.2
Avg Basket Size ($)
$57.54

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Stew Leonards Shopper Demographics

demographic
index
Female
95
Male
147
<24
25
25-34
87
35-44
108
45-54
103
55-64
87
65+
214
African American
48
Asian
80
Caucasian
99
Hispanic
167
demographic
index
Has Kids
94
No Kids
113
- $20k
26
$20k-40k
45
$40k-60k
34
$60k-80k
86
$80k-100k
83
$100k-125k
138
$125k +
321
No College
34
College
91
Adv. Degree
217

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When Do They Shop?

time of day
Sun
23.9%
Mon
9.9%
Tue
9.5%
Wed
7.7%
Thu
10.4%
Fri
15.5%
Sat
23.1%

Stew Leonards Basket Size

type
index
Urgent Need (1-2 Items)
56
Express Lane (3-10 Items)
107
Fill Up (11-20 Items)
178
Pantry Stocking (21+ Items)
135

Which Retailers are Popular With Stew Leonards Shoppers?

retailers
affinity
A&P 14.3x
Wakefern 12.0x
Ahold 11.3x
BJ's 8.0x
channels
affinity
Liquor 2.5x
Food 1.7x
Drug 1.7x
Pet 1.6x

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1 in every 500 Shopping Trips

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The Real America

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