Super A Food Market Shopper Insights

Who shops at Super A Food Market?

A Super A Food Market shopper is generally median income, Hispanic, and adolescent age. Super A Food Market shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real Super A Food Market shoppers.

Super A Food Market Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
28.8
Avg Basket Size (units)
7.6
Avg Basket Size ($)
$21.21

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  • Behavioral data
  • Attitudinal surveys
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Super A Food Market Shopper Demographics

demographic
index
Female
109
Male
22
<24
705
25-34
95
35-44
85
45-54
85
55-64
34
65+
4
African American
12
Asian
428
Caucasian
14
Hispanic
612
demographic
index
Has Kids
95
No Kids
111
- $20k
124
$20k-40k
98
$40k-60k
100
$60k-80k
216
$80k-100k
7
$100k-125k
104
$125k +
17
No College
47
College
130
Adv. Degree
20

Understand Super A Food Market Shopper Behavior

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When Do They Shop?

time of day
Sun
18.7%
Mon
12.9%
Tue
11.3%
Wed
10.7%
Thu
11.5%
Fri
16.2%
Sat
18.7%

Super A Food Market Basket Size

type
index
Urgent Need (1-2 Items)
72
Express Lane (3-10 Items)
134
Fill Up (11-20 Items)
113
Pantry Stocking (21+ Items)
64

Which Retailers are Popular With Super A Food Market Shoppers?

retailers
affinity
Smart & Final 16.6x
99 Cents Only 16.5x
Trader Joe's 5.2x
Sprouts Farmers Market 5.0x
channels
affinity
Club 2.2x
Food 1.6x
Dollar 1.1x
Drug 1.1x

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Data Highlights

Real Time Shopper and Consumer Data
Daily, Not Quarterly

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More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.