Ulta Beauty Supply Shopper Insights

Who shops at Ulta Beauty Supply?

A Ulta Beauty Supply shopper is generally very high income, Caucasian, and adolescent age. Ulta Beauty Supply shoppers tend to make smaller grocery trips. The sample shopper insights data below comes from receipts of real Ulta Beauty Supply shoppers.

Ulta Beauty Supply Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
46.9
Avg Basket Size (units)
3.5
Avg Basket Size ($)
$40.97

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Ulta Beauty Supply Shopper Demographics

demographic
index
Female
106
Male
44
<24
165
25-34
100
35-44
88
45-54
115
55-64
103
65+
92
African American
58
Asian
80
Caucasian
104
Hispanic
101
demographic
index
Has Kids
84
No Kids
134
- $20k
82
$20k-40k
84
$40k-60k
87
$60k-80k
96
$80k-100k
98
$100k-125k
113
$125k +
149
No College
77
College
104
Adv. Degree
108

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When Do They Shop?

time of day
Sun
13.3%
Mon
11.4%
Tue
11.5%
Wed
11.9%
Thu
11.7%
Fri
17.7%
Sat
22.5%

Ulta Beauty Supply Basket Size

type
index
Urgent Need (1-2 Items)
130
Express Lane (3-10 Items)
128
Fill Up (11-20 Items)
16
Pantry Stocking (21+ Items)
2

Which Retailers are Popular With Ulta Beauty Supply Shoppers?

retailers
affinity
Bath & Body Works 3.0x
PetSmart 2.2x
Petco 2.1x
Sprouts Farmers Market 2.0x
channels
affinity
Beauty 5.9x
Pet 2.0x
Liquor 1.8x
Club 1.4x

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More Shopping Trips Captured
1 in every 500 Shopping Trips

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The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.