Village Pantry Shopper Insights

Who shops at Village Pantry ? A Village Pantry shopper is generally very low income, Caucasian, and adolescent age. Village Pantry shoppers tend to make smaller grocery trips. The sample shopper insights data below comes from receipts of real Village Pantry shoppers.

Village Pantry Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
35.6
Avg Basket Size (units)
2.9
Avg Basket Size ($)
$12.51

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  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Village Pantry Shopper Demographics

demographic
index
Female
61
Male
460
<24
157
25-34
65
35-44
127
45-54
135
55-64
13
65+
2
African American
14
Asian
35
Caucasian
125
Hispanic
2
demographic
index
Has Kids
86
No Kids
130
- $20k
318
$20k-40k
88
$40k-60k
80
$60k-80k
99
$80k-100k
134
$100k-125k
43
$125k +
32
No College
86
College
116
Adv. Degree
40

Understand Village Pantry Shopper Behavior

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When Do They Shop?

time of day
Sun
14.3%
Mon
14.5%
Tue
10.4%
Wed
16.6%
Thu
12.7%
Fri
17.3%
Sat
14.1%

Village Pantry Basket Size

type
index
Urgent Need (1-2 Items)
140
Express Lane (3-10 Items)
121
Fill Up (11-20 Items)
7
Pantry Stocking (21+ Items)
1

Which Retailers are Popular With Village Pantry Shoppers?

retailers
affinity
Speedway 24.7x
Circle K 9.9x
Meijer 7.9x
IGA 3.3x
channels
affinity
Gas & Convenience 11.7x
Dollar 1.4x
Beauty 0.9x
Mass 0.9x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Village Pantry shoppers shop at?

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How do Village Pantry shoppers shop during holidays?

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What items do Village Pantry shoppers buy?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Village Pantry Target Market

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Who actually shops at Village Pantry ? Do these shoppers fit the intended target market of Village Pantry ?

Thought bubble

What motivates the target market to shop at Village Pantry ?

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What other target market should Village Pantry look at?

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Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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