Weis Markets Shopper Insights

Who shops at Weis Markets?

A Weis Markets shopper is generally median income, Caucasian, and adolescent age. Weis Markets shoppers tend to make larger pantry stocking trips. The sample shopper insights data below comes from receipts of real Weis Markets shoppers.

Weis Markets Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
25.8
Avg Basket Size (units)
11.9
Avg Basket Size ($)
$40.92

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  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
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Weis Markets Shopper Demographics

demographic
index
Female
101
Male
91
<24
118
25-34
86
35-44
105
45-54
101
55-64
116
65+
84
African American
34
Asian
25
Caucasian
123
Hispanic
24
demographic
index
Has Kids
94
No Kids
112
- $20k
87
$20k-40k
106
$40k-60k
98
$60k-80k
113
$80k-100k
101
$100k-125k
98
$125k +
85
No College
149
College
87
Adv. Degree
104

Understand Weis Markets Shopper Behavior

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When Do They Shop?

time of day
Sun
20.0%
Mon
13.0%
Tue
11.3%
Wed
11.9%
Thu
11.5%
Fri
14.8%
Sat
17.5%

Weis Markets Basket Size

type
index
Urgent Need (1-2 Items)
63
Express Lane (3-10 Items)
111
Fill Up (11-20 Items)
125
Pantry Stocking (21+ Items)
156

Which Retailers are Popular With Weis Markets Shoppers?

retailers
affinity
Ahold 8.7x
Wegmans 6.0x
Wawa 5.7x
Wakefern 5.0x
channels
affinity
Liquor 3.1x
Food 1.6x
Gas & Convenience 1.5x
Pet 1.4x

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Data Highlights

Real Time Shopper and Consumer Data
Daily, Not Quarterly

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More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.