2000 Flushes Consumer Insights

Who buys 2000 Flushes? 2000 Flushes consumers are generally very low income, African American, and senior age. 2000 Flushes consumers are more likely to purchase 2000 Flushes during larger pantry stocking trips. Brands such as Lysol, Clorox, and Febreze also tend to be purchased in the same trip. Sample consumer insights data below.

2000 Flushes Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.89
% of Basket $ (median)
5.3%
Total Basket $ (median)
$54.70

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  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

2000 Flushes Consumer Demographics

demographic
index
Female
100
Male
96
<24
80
25-34
110
35-44
90
45-54
103
55-64
110
65+
112
African American
157
Asian
107
Caucasian
94
Hispanic
122
demographic
index
Has Kids
94
No Kids
114
- $20k
126
$20k-40k
111
$40k-60k
103
$60k-80k
94
$80k-100k
117
$100k-125k
86
$125k +
67
No College
102
College
100
Adv. Degree
97

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2000 Flushes Basket Affinity & Size

brand
basket affinity
Lysol 10.2x
Clorox 9.2x
Febreze 9.1x
French's 6.2x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
45
Fill Up (11-20 Items)
154
Pantry Stocking (21+ Items)
446

Where is 2000 Flushes Purchased?

channels
index
Club
3
Dollar
110
Drug
32
Food
115
Mass
125
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro 1.7x
Sunny Meadow 1.5x
Gold Peak 1.5x
Hefty 1.5x

How Did They Pay?

method
index
Cash
94
Credit
93
Debit
112
Food Stamps
86

When is 2000 Flushes Purchased?

day of week
Sun
16.9%
Mon
12.6%
Tue
11.2%
Wed
12.1%
Thu
11.8%
Fri
15.6%
Sat
19.8%
time of day
Morning
16.7%
Noon
18.5%
Afternoon
31.6%
Evening
25.4%
Late
7.9%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do 2000 Flushes consumers purchase?

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Why do 2000 Flushes consumers try new brands?

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Where do 2000 Flushes consumers prefer to shop?

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Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the 2000 Flushes Target Market

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Who actually buys 2000 Flushes? Do these consumers match the intended target market of 2000 Flushes?

Thought bubble

What motivates the target market to purchase 2000 Flushes?

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What other target market should 2000 Flushes look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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