Survey A&W Consumers

Accelerate your consumer research by segmenting and surveying A&W consumers in our panel of over 300,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase A&W by using their receipt data, then surveyed these panelists to understand why they purchase A&W.

A&W Impulse Purchases

Did you decide to purchase A&W while at the store?

Yes

34%

See survey data about other brands these panelists purchase:

Retailer Affinity
7Up 23.1x
Canada Dry 11.6x
Dr. Pepper 5.9x
Diet Dr Pepper 5.3x

A&W Brand Loyalty

If the A&W item was out of stock, what would you have done?
29% Avg: 28%
Purchased another brand
29% Avg: 31%

Gone to another store to purchase it

16% Avg: 19%

Waited until my next trip to the same store

25% Avg: 21%

Bought a similar A&W item

A&W Consumer Rating

Rating:

9.4

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of A&W.
Learn More

A&W Consumer Reviews

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It's a good brand and when I drink it, it brings back memories

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This is my kids favorite kind of rootbeer, he won't drink another brand.

closing quotation mark
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I've drank it for years.

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A&W Brand Associations

beer
root
delicious
great
flavor
tasty
floats
taste
best
yummy
love
tasting
yum
classic
caffeine
creamy
soda
childhood
smooth
float
quality
sugar
drink
free
mmmm
kids
refreshing
original
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real A&W consumers.

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Over 50% response rate

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300,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

300,000+ Consumers in Our Panel

We have America’s largest, and most representative consumers panel. Over 250,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a A&W purchase. Collect data while the A&W purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why A&W consumers stop purchasing A&W items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our A&W Panelists, Surveys, Data and Research

InfoScout has over 300,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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