Survey Barq's Consumers

Accelerate your consumer research by segmenting and surveying Barq's consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Barq's by using their receipt data, then surveyed these panelists to understand why they purchase Barq's.

Barq's Impulse Purchases

Did you decide to purchase Barq's while at the store?

Yes

31%

See survey data about other brands these panelists purchase:

Retailer Affinity
Sprite 11.9x
Coca-Cola 7.3x
Coca-Cola Zero 7.2x
Diet Coke 6.7x

Barq's Brand Loyalty

If the Barq's item was out of stock, what would you have done?
18% Avg: 28%
Purchased another brand
48% Avg: 31%

Gone to another store to purchase it

21% Avg: 19%

Waited until my next trip to the same store

11% Avg: 21%

Bought a similar Barq's item

Barq's Consumer Rating

Rating:

9.3

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Barq's.
Learn More

Barq's Consumer Reviews

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Very good. Favorite brand of root beer.

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It was for my boyfriend. He likes it.

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Barq's red creme soda tastes great!

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Barq's Brand Associations

beer
root
taste
great
yummy
bite
refreshing
love
rootbeer
float
delicious
has
tasty
favorite
barqs
flavor
quality
best
orleans
new
floats
price
drink
cool
yum
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Barq's consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Barq's purchase. Collect data while the Barq's purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Barq's consumers stop purchasing Barq's items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Barq's Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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