Survey Better Oats Consumers

Accelerate your consumer research by segmenting and surveying Better Oats consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Better Oats by using their receipt data, then surveyed these panelists to understand why they purchase Better Oats.

Better Oats Impulse Purchases

Did you decide to purchase Better Oats while at the store?

Yes

33%

See survey data about other brands these panelists purchase:

Retailer Affinity
Weight Watchers Smart Ones 7.0x
Almond Breeze 6.1x
Quaker 6.1x
General Mills Fiber One 6.0x

Better Oats Brand Loyalty

If the Better Oats item was out of stock, what would you have done?
33% Avg: 28%
Purchased another brand
26% Avg: 31%

Gone to another store to purchase it

26% Avg: 19%

Waited until my next trip to the same store

14% Avg: 21%

Bought a similar Better Oats item

Better Oats Consumer Rating

Rating:

8.9

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Better Oats.
Learn More

Better Oats Consumer Reviews

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I wish the steel cut oats were a little less mushy, more like traditional steel cut oats. Still love this product though.

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They are great! Healthy, delicious and easy!

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I like it I have tried a lot of oytmeal but it is the vest

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Better Oats Brand Associations

healthy
yummy
quality
delicious
easy
price
love
brand
filling
sure
tasty
before
flavors
convenient
new
didn't
affordable
great
natural
oatmeal
quick
i'm
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Better Oats consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Better Oats purchase. Collect data while the Better Oats purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Better Oats consumers stop purchasing Better Oats items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Better Oats Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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