Bolillos Consumer Insights

Who buys Bolillos? Bolillos consumers are generally lower income, Hispanic, and adolescent age. Bolillos consumers are more likely to purchase Bolillos during larger pantry stocking trips. Brands such as Fresh Selections, Bar-S, and Boars Head also tend to be purchased in the same trip. Sample consumer insights data below.

Bolillos Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$1.18
% of Basket $ (median)
5.4%
Total Basket $ (median)
$21.74

Get Better Data

Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Bolillos Consumer Demographics

demographic
index
Female
96
Male
138
<24
248
25-34
123
35-44
97
45-54
68
55-64
80
65+
56
African American
33
Asian
222
Caucasian
35
Hispanic
611
demographic
index
Has Kids
112
No Kids
74
- $20k
156
$20k-40k
160
$40k-60k
125
$60k-80k
93
$80k-100k
59
$100k-125k
51
$125k +
44
No College
217
College
82
Adv. Degree
48

Understand Bolillos Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Bolillos Basket Affinity & Size

brand
basket affinity
Fresh Selections 9.7x
Bar-S 8.0x
Boars Head 7.2x
Dannon Danimals 6.3x
basket size
index
Urgent Need (1-2 Items)
17
Express Lane (3-10 Items)
80
Fill Up (11-20 Items)
187
Pantry Stocking (21+ Items)
260

Where is Bolillos Purchased?

channels
index
Dollar
3
Drug
1
Food
281
Gas & Convenience
43
Mass
10
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Fresh Selections 1.9x
Post Honey Bunches Of Oats 1.6x
Oroweat 1.6x
Bar-S 1.6x

How Did They Pay?

method
index
Cash
217
Credit
59
Debit
76
Food Stamps
144

When is Bolillos Purchased?

day of week
Sun
16.9%
Mon
13.6%
Tue
11.5%
Wed
14.5%
Thu
11.4%
Fri
13.6%
Sat
18.5%
time of day
Morning
23.8%
Noon
16.0%
Afternoon
33.4%
Evening
22.4%
Late
4.4%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

check mark

Real-time purchase and demographic data

check mark

What other brands do Bolillos consumers purchase?

check mark

Why do Bolillos consumers try new brands?

check mark

Where do Bolillos consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Bolillos Target Market

Arrow and target

Who actually buys Bolillos? Do these consumers match the intended target market of Bolillos?

Thought bubble

What motivates the target market to purchase Bolillos?

magnifying glass

What other target market should Bolillos look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us