Survey Breakstone's Consumers

Accelerate your consumer research by segmenting and surveying Breakstone's consumers in our panel of over 300,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Breakstone's by using their receipt data, then surveyed these panelists to understand why they purchase Breakstone's.

Breakstone's Impulse Purchases

Did you decide to purchase Breakstone's while at the store?

Yes

26%

See survey data about other brands these panelists purchase:

Retailer Affinity
Old El Paso 5.4x
Perdue 5.1x
Birds Eye Steamfresh 5.1x
Dannon Oikos 4.6x

Breakstone's Brand Loyalty

If the Breakstone's item was out of stock, what would you have done?
25% Avg: 28%
Purchased another brand
54% Avg: 31%

Gone to another store to purchase it

12% Avg: 19%

Waited until my next trip to the same store

8% Avg: 21%

Bought a similar Breakstone's item

Breakstone's Consumer Rating

Rating:

9.1

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Breakstone's.
Learn More

Breakstone's Consumer Reviews

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Creamy and delicious! Not watery. It is a quality product.

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This is the only brand I will buy

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Love taste of this sour cream

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Breakstone's Brand Associations

quality
creamy
tasty
taste
delicious
great
healthy
affordable
brand
smooth
fresh
best
rich
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Get Rapid Results

Accelerate Your Research

Contact us to survey real Breakstone's consumers.

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Over 50% response rate

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300,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

300,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 250,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Breakstone's purchase. Collect data while the Breakstone's purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Breakstone's consumers stop purchasing Breakstone's items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Breakstone's Panelists, Surveys, Data and Research

InfoScout has over 300,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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