Survey Breyers Consumers

Accelerate your consumer research by segmenting and surveying Breyers consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Breyers by using their receipt data, then surveyed these panelists to understand why they purchase Breyers.

Breyers Impulse Purchases

Did you decide to purchase Breyers while at the store?

Yes

34%

See survey data about other brands these panelists purchase:

Retailer Affinity
Perdue 3.8x
Smart Balance 3.6x
Cool Whip 3.6x
Keebler 3.6x

Breyers Brand Loyalty

If the Breyers item was out of stock, what would you have done?
33% Avg: 28%
Purchased another brand
31% Avg: 31%

Gone to another store to purchase it

22% Avg: 19%

Waited until my next trip to the same store

12% Avg: 21%

Bought a similar Breyers item

Breyers Consumer Rating

Rating:

9.1

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Breyers.
Learn More

Breyers Consumer Reviews

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I love the 3 flavors in fat free & I wish breyers would make even more.

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I buy it for my family. I don't eat it myself.

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Such an amazing ice cream bar!

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Breyers Brand Associations

delicious
yummy
quality
ice
cream
creamy
taste
great
tasty
yum
natural
best
flavor
carb
rich
sweet
healthy
brand
smooth
ingredients
love
expensive
fresh
chocolate
refreshing
treat
awesome
price
like
value
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Breyers consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Breyers purchase. Collect data while the Breyers purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Breyers consumers stop purchasing Breyers items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Breyers Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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