We targeted panelists who purchase Broadway Nails by using their receipt data, then surveyed these panelists to understand why they purchase Broadway Nails.
Gone to another store to purchase it
Waited until my next trip to the same store
Bought a similar Broadway Nails item
It use to fit my nails well but now they've changed the sizes and I don't like the fit as well anymore.
They are really nice looking for a "stick on" product. This product does last at least five days, and doesn't damage your own nails at all.
I really like the color selection
We have America’s largest, and most representative consumers panel. Over 250,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.
Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.
Survey panelists soon after they report a Broadway Nails purchase. Collect data while the Broadway Nails purchase is fresh in mind to reduce recall bias.
Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Broadway Nails consumers stop purchasing Broadway Nails items, why they switch brands and much more.
Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.
InfoScout has over 300,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.