Survey Campbells Consumers

Accelerate your consumer research by segmenting and surveying Campbells consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Campbells by using their receipt data, then surveyed these panelists to understand why they purchase Campbells.

Campbells Impulse Purchases

Did you decide to purchase Campbells while at the store?

Yes

26%

See survey data about other brands these panelists purchase:

Retailer Affinity
Chef Boyardee 5.3x
Progresso 4.8x
Swanson 4.8x
French's 4.4x

Campbells Brand Loyalty

If the Campbells item was out of stock, what would you have done?
40% Avg: 28%
Purchased another brand
21% Avg: 31%

Gone to another store to purchase it

24% Avg: 19%

Waited until my next trip to the same store

13% Avg: 21%

Bought a similar Campbells item

Campbells Consumer Rating

Rating:

8.8

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Campbells.
Learn More

Campbells Consumer Reviews

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It tastes great and cheap lunch

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It's so good!!! My husband loved it which was a surprise since he's not a big fan of soups. Ill for sure get it again!

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My family loves this soup

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Campbells Brand Associations

quality
delicious
yummy
soup
tasty
great
kids
easy
taste
quick
love
brand
childhood
healthy
yum
trusted
food
like
filling
meal
favorite
value
best
comfort
cheap
lunch
hearty
time
consistent
family
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Campbells consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Campbells purchase. Collect data while the Campbells purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Campbells consumers stop purchasing Campbells items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Campbells Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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