Survey Campbell's Chunky Consumers

Accelerate your consumer research by segmenting and surveying Campbell's Chunky consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Campbell's Chunky by using their receipt data, then surveyed these panelists to understand why they purchase Campbell's Chunky.

Campbell's Chunky Impulse Purchases

Did you decide to purchase Campbell's Chunky while at the store?

Yes

24%

See survey data about other brands these panelists purchase:

Retailer Affinity
Chef Boyardee 7.4x
Progresso 7.1x
Maruchan Ramen 5.5x
Marie Callender's 4.3x

Campbell's Chunky Brand Loyalty

If the Campbell's Chunky item was out of stock, what would you have done?
31% Avg: 28%
Purchased another brand
24% Avg: 31%

Gone to another store to purchase it

34% Avg: 19%

Waited until my next trip to the same store

8% Avg: 21%

Bought a similar Campbell's Chunky item

Campbell's Chunky Consumer Rating

Rating:

8.8

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Campbell's Chunky.
Learn More

Campbell's Chunky Consumer Reviews

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The other soup companies don't make soup quite as good as campbells. Also the recipes they have on the cans for dinner are really good and easy to make.

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My family loves this soup

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Always loved the chunky Campbell's soups. Great meal and easy to make at work or somewhere else that isn't your home.

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Campbell's Chunky Brand Associations

soup
delicious
quality
tasty
yummy
filling
yum
hearty
quick
great
healthy
taste
easy
like
mm
meal
home
chunky
thick
staple
homemade
brand
football
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Campbell's Chunky consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Campbell's Chunky purchase. Collect data while the Campbell's Chunky purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Campbell's Chunky consumers stop purchasing Campbell's Chunky items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Campbell's Chunky Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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