Survey Castle Consumers

Accelerate your consumer research by segmenting and surveying Castle consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Castle by using their receipt data, then surveyed these panelists to understand why they purchase Castle.

Castle Impulse Purchases

Did you decide to purchase Castle while at the store?

Yes

24%

See survey data about other brands these panelists purchase:

Retailer Affinity
Taylor Farms 37.3x
Generic Pma 19.9x
Del Monte 16.3x
Planters 8.5x

Castle Brand Loyalty

If the Castle item was out of stock, what would you have done?
44% Avg: 28%
Purchased another brand
22% Avg: 31%

Gone to another store to purchase it

25% Avg: 19%

Waited until my next trip to the same store

7% Avg: 21%

Bought a similar Castle item

Castle Consumer Rating

Rating:

9.1

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Castle.
Learn More

Castle Consumer Reviews

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The salami is cheaper than if you buy at a deli. The smaller slices also is better for my kids as snacks or in their sandwiches.

closing quotation mark
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I've used it in the past and appreciate the quality and flavor

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Having a picnic and fed it to fast pitch parents and kids.

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Castle Brand Associations

quality
great
taste
yummy
fresh
flavorful
tasty
love
delicious
flavor
sandwiches
price
meat
cheese
family
buy
best
brand
cheesy
better
time
worth
excellent
hungry
value
yum
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Castle consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Castle purchase. Collect data while the Castle purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Castle consumers stop purchasing Castle items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Castle Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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