Survey Chex Mix Consumers

Accelerate your consumer research by segmenting and surveying Chex Mix consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Chex Mix by using their receipt data, then surveyed these panelists to understand why they purchase Chex Mix.

Chex Mix Impulse Purchases

Did you decide to purchase Chex Mix while at the store?

Yes

29%

See survey data about other brands these panelists purchase:

Retailer Affinity
Cheez-It 3.7x
Yoplait Go-Gurt 3.7x
General Mills Lucky Charms 3.7x
General Mills Fiber One 3.6x

Chex Mix Brand Loyalty

If the Chex Mix item was out of stock, what would you have done?
46% Avg: 28%
Purchased another brand
12% Avg: 31%

Gone to another store to purchase it

23% Avg: 19%

Waited until my next trip to the same store

16% Avg: 21%

Bought a similar Chex Mix item

Chex Mix Consumer Rating

Rating:

9.3

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Chex Mix.
Learn More

Chex Mix Consumer Reviews

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Love chex mix. Consistently yummy

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This is a great snack for lunch

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I buy original but also add a cup of cashews! It's so good. Maybe they should try it.

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Chex Mix Brand Associations

yummy
delicious
snack
yum
chex
mix
tasty
snacks
taste
party
food
salty
fresh
love
trust
quality
tasting
great
crunchy
tastes
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Chex Mix consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Chex Mix purchase. Collect data while the Chex Mix purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Chex Mix consumers stop purchasing Chex Mix items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Chex Mix Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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