Survey Chobani Consumers

Accelerate your consumer research by segmenting and surveying Chobani consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Chobani by using their receipt data, then surveyed these panelists to understand why they purchase Chobani.

Chobani Impulse Purchases

Did you decide to purchase Chobani while at the store?

Yes

21%

See survey data about other brands these panelists purchase:

Retailer Affinity
Dannon Oikos 6.7x
Horizon Organic 4.9x
Archer Farms 4.9x
YoCrunch 4.6x

Chobani Brand Loyalty

If the Chobani item was out of stock, what would you have done?
35% Avg: 28%
Purchased another brand
27% Avg: 31%

Gone to another store to purchase it

20% Avg: 19%

Waited until my next trip to the same store

16% Avg: 21%

Bought a similar Chobani item

Chobani Consumer Rating

Rating:

9.1

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Chobani.
Learn More

Chobani Consumer Reviews

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Tastes great and not full of artificial junk

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Very creamy and good price compared to buying individually

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This is the perfect amount of yogurt for my kids. The lack of artificial stuff is a good thing. Wish the packaging was reusable.

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Chobani Brand Associations

healthy
delicious
yogurt
yummy
creamy
quality
great
tasty
taste
greek
protein
kids
snack
love
natural
sugar
fresh
flavor
thick
ingredients
yum
favorite
fat
tasting
flavorful
smooth
tastes
breakfast
easy
like
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Chobani consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Chobani purchase. Collect data while the Chobani purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Chobani consumers stop purchasing Chobani items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Chobani Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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