We targeted panelists who purchase Clairol Natural Instincts by using their receipt data, then surveyed these panelists to understand why they purchase Clairol Natural Instincts.
Gone to another store to purchase it
Waited until my next trip to the same store
Bought a similar Clairol Natural Instincts item
I love nice And easy brand, plus I get to use coupons, more savings
I like the application color but would much prefer a larger conditioner to the two week color touch up packet... Color packet goes into trash.
For years I've been dying my hair but always switching brands because I was never quite satisfied with how they worked. This product was recommended to me, and after trying it I really liked and stayed with it . It seems to last awhile and doesn't dry out my hair.
We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.
Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.
Survey panelists soon after they report a Clairol Natural Instincts purchase. Collect data while the Clairol Natural Instincts purchase is fresh in mind to reduce recall bias.
Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Clairol Natural Instincts consumers stop purchasing Clairol Natural Instincts items, why they switch brands and much more.
Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.
InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.