Survey Classico Consumers

Accelerate your consumer research by segmenting and surveying Classico consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Classico by using their receipt data, then surveyed these panelists to understand why they purchase Classico.

Classico Impulse Purchases

Did you decide to purchase Classico while at the store?

Yes

24%

See survey data about other brands these panelists purchase:

Retailer Affinity
Barilla 7.2x
Perdue 5.6x
Boars Head 4.9x
Sargento 4.8x

Classico Brand Loyalty

If the Classico item was out of stock, what would you have done?
19% Avg: 28%
Purchased another brand
37% Avg: 31%

Gone to another store to purchase it

25% Avg: 19%

Waited until my next trip to the same store

16% Avg: 21%

Bought a similar Classico item

Classico Consumer Rating

Rating:

8.9

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Classico.
Learn More

Classico Consumer Reviews

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this is the only brand I buy to make chicken fettuccini alfredo

closing quotation mark
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Great product for the value

closing quotation mark
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It was great for my stuffed zucchini.

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Classico Brand Associations

delicious
quality
taste
sauce
tasty
great
yummy
pasta
flavor
flavorful
yum
italian
brand
tastes
price
best
creamy
classic
authentic
fresh
easy
spaghetti
better
like
affordable
rich
favorite
thick
awesome
ingredients
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Classico consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Classico purchase. Collect data while the Classico purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Classico consumers stop purchasing Classico items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Classico Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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