Survey Colgate Consumers

Accelerate your consumer research by segmenting and surveying Colgate consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Colgate by using their receipt data, then surveyed these panelists to understand why they purchase Colgate.

Colgate Impulse Purchases

Did you decide to purchase Colgate while at the store?

Yes

18%

See survey data about other brands these panelists purchase:

Retailer Affinity
Oral-B 8.7x
Listerine 7.5x
Crest 7.4x
Softsoap 6.4x

Colgate Brand Loyalty

If the Colgate item was out of stock, what would you have done?
27% Avg: 28%
Purchased another brand
25% Avg: 31%

Gone to another store to purchase it

23% Avg: 19%

Waited until my next trip to the same store

23% Avg: 21%

Bought a similar Colgate item

Colgate Consumer Rating

Rating:

8.9

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Colgate.
Learn More

Colgate Consumer Reviews

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I love the smell of my clothes when they come out of the wash. The smell last all day

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I enjoy the lavender scent.

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Absolutely love the smell and the soft freshness

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Colgate Brand Associations

clean
fresh
smells
great
quality
smell
brand
teeth
soft
scent
nice
price
cheap
love
value
refreshing
clothes
like
well
favorite
toothpaste
smelling
best
affordable
works
reliable
trusted
freshness
lasting
amazing
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Colgate consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Colgate purchase. Collect data while the Colgate purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Colgate consumers stop purchasing Colgate items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Colgate Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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