Survey Colgate Total Consumers

Accelerate your consumer research by segmenting and surveying Colgate Total consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Colgate Total by using their receipt data, then surveyed these panelists to understand why they purchase Colgate Total.

Colgate Total Impulse Purchases

Did you decide to purchase Colgate Total while at the store?



See survey data about other brands these panelists purchase:

Retailer Affinity
Listerine 11.9x
Oral-B 11.9x
Softsoap 8.5x
Crest 7.9x

Colgate Total Brand Loyalty

If the Colgate Total item was out of stock, what would you have done?
36% Avg: 28%
Purchased another brand
13% Avg: 31%

Gone to another store to purchase it

20% Avg: 19%

Waited until my next trip to the same store

29% Avg: 21%

Bought a similar Colgate Total item

Colgate Total Consumer Rating



Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Colgate Total.
Learn More

Colgate Total Consumer Reviews

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Although I have a lot of toothpaste at home, Colgate total is my favorite.

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I like the look and feel of these toothbrushes and of course I really enjoyed paying less than the retail price.

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Its nice to find this paste in trial size

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Colgate Total Brand Associations

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Get Rapid Results

Accelerate Your Research

Contact us to survey real Colgate Total consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase


Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Colgate Total purchase. Collect data while the Colgate Total purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Colgate Total consumers stop purchasing Colgate Total items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Colgate Total Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.

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