Crest 3D White Consumer Insights

Who buys Crest 3D White? Crest 3D White consumers are generally very low income, Asian, and adolescent age. Crest 3D White consumers are more likely to purchase Crest 3D White during larger pantry stocking trips. Brands such as Oral-B, Listerine, and TRESemme also tend to be purchased in the same trip. Sample consumer insights data below.

Crest 3D White Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$4.43
% of Basket $ (median)
11.1%
Total Basket $ (median)
$39.74

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Crest 3D White Consumer Demographics

demographic
index
Female
98
Male
116
<24
195
25-34
123
35-44
84
45-54
92
55-64
99
65+
78
African American
100
Asian
186
Caucasian
89
Hispanic
121
demographic
index
Has Kids
88
No Kids
128
- $20k
129
$20k-40k
104
$40k-60k
97
$60k-80k
95
$80k-100k
95
$100k-125k
92
$125k +
101
No College
92
College
102
Adv. Degree
97

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Crest 3D White Basket Affinity & Size

brand
basket affinity
Oral-B 16.8x
Listerine 12.1x
TRESemme 9.0x
Secret 8.9x
basket size
index
Urgent Need (1-2 Items)
26
Express Lane (3-10 Items)
82
Fill Up (11-20 Items)
153
Pantry Stocking (21+ Items)
275

Where is Crest 3D White Purchased?

channels
index
Beauty
60
Club
113
Dollar
60
Drug
346
Food
22
Mass
124
regions
hover to view index

What Else Do They Buy?

brand
household affinity
TRESemme 1.3x
Neutrogena 1.3x
Oral-B 1.3x
Marlboro Gold Pack 1.3x

How Did They Pay?

method
index
Cash
106
Credit
105
Debit
94
Food Stamps
31

When is Crest 3D White Purchased?

day of week
Sun
16.9%
Mon
13.6%
Tue
13.2%
Wed
12.6%
Thu
12.8%
Fri
14.1%
Sat
16.8%
time of day
Morning
13.6%
Noon
17.1%
Afternoon
34.3%
Evening
27.9%
Late
7.1%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Crest 3D White consumers purchase?

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Why do Crest 3D White consumers try new brands?

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Where do Crest 3D White consumers prefer to shop?

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Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Crest 3D White Target Market

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Who actually buys Crest 3D White? Do these consumers match the intended target market of Crest 3D White?

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What motivates the target market to purchase Crest 3D White?

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What other target market should Crest 3D White look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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