We targeted panelists who purchase Crystal Farms by using their receipt data, then surveyed these panelists to understand why they purchase Crystal Farms.
Gone to another store to purchase it
Waited until my next trip to the same store
Bought a similar Crystal Farms item
Amazing product and great taste
Crystal farms is my favorite sharp cheddar
As stated above, this brand is consitently a quality product that is creamy and a sure HIT with my children. I am brand loyal with this product.
We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.
Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.
Survey panelists soon after they report a Crystal Farms purchase. Collect data while the Crystal Farms purchase is fresh in mind to reduce recall bias.
Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Crystal Farms consumers stop purchasing Crystal Farms items, why they switch brands and much more.
Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.
InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.