Survey Dean's Consumers

Accelerate your consumer research by segmenting and surveying Dean's consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Dean's by using their receipt data, then surveyed these panelists to understand why they purchase Dean's.

Dean's Impulse Purchases

Did you decide to purchase Dean's while at the store?

Yes

17%

See survey data about other brands these panelists purchase:

Retailer Affinity
Archer Farms 5.8x
YoCrunch 4.7x
Kraft Singles 4.4x
Sara Lee 3.8x

Dean's Brand Loyalty

If the Dean's item was out of stock, what would you have done?
15% Avg: 28%
Purchased another brand
44% Avg: 31%

Gone to another store to purchase it

17% Avg: 19%

Waited until my next trip to the same store

22% Avg: 21%

Bought a similar Dean's item

Dean's Consumer Rating

Rating:

9.1

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Dean's.
Learn More

Dean's Consumer Reviews

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I usually only buy 1/2 gal at a time of skim milk !!! But it's penna. Deer hunting season & I'm babysitting the grandchildren !!! Which is great fun for me !!

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Love the taste but hate the price

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Its my favorite brand.. try not to use anything else

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Dean's Brand Associations

milk
quality
great
fresh
taste
brand
yummy
delicious
price
best
dairy
tasty
love
value
expensive
healthy
creamy
local
yellow
yum
favorite
cheap
tastes
reliable
flavor
freshness
refreshing
inexpensive
tasting
cream
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Dean's consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Dean's purchase. Collect data while the Dean's purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Dean's consumers stop purchasing Dean's items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Dean's Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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