Survey Diet Dr Pepper Consumers

Accelerate your consumer research by segmenting and surveying Diet Dr Pepper consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Diet Dr Pepper by using their receipt data, then surveyed these panelists to understand why they purchase Diet Dr Pepper.

Diet Dr Pepper Impulse Purchases

Did you decide to purchase Diet Dr Pepper while at the store?

Yes

18%

See survey data about other brands these panelists purchase:

Retailer Affinity
Diet Mountain Dew 8.2x
Coca-Cola Zero 6.2x
A&W 6.1x
Diet Pepsi 5.6x

Diet Dr Pepper Brand Loyalty

If the Diet Dr Pepper item was out of stock, what would you have done?
16% Avg: 28%
Purchased another brand
19% Avg: 31%

Gone to another store to purchase it

26% Avg: 19%

Waited until my next trip to the same store

39% Avg: 21%

Bought a similar Diet Dr Pepper item

Diet Dr Pepper Consumer Rating

Rating:

9.5

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Diet Dr Pepper.
Learn More

Diet Dr Pepper Consumer Reviews

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I wish the product came in 2 liters. I can only find cans.

closing quotation mark
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It was cold and yummy

closing quotation mark
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Love it love it love it

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Diet Dr Pepper Brand Associations

great
yummy
taste
diet
tastes
tasty
refreshing
love
pepper
drink
favorite
delicious
soda
quality
flavor
best
caffeine
spicy
dr
like
pop
different
was
regular
unique
ever
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Diet Dr Pepper consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Diet Dr Pepper purchase. Collect data while the Diet Dr Pepper purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Diet Dr Pepper consumers stop purchasing Diet Dr Pepper items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Diet Dr Pepper Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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