We targeted panelists who purchase Digestive Advantage by using their receipt data, then surveyed these panelists to understand why they purchase Digestive Advantage.
Gone to another store to purchase it
Waited until my next trip to the same store
Bought a similar Digestive Advantage item
Was not purchased for myself.
This Stuff Is Great It Really Does Help Reduce The Bloat From Eating Gassy Foods
I chose 3 for #5 because I haven't tried it yet, but will probably be using it soon since it's the holiday season!
We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.
Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.
Survey panelists soon after they report a Digestive Advantage purchase. Collect data while the Digestive Advantage purchase is fresh in mind to reduce recall bias.
Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Digestive Advantage consumers stop purchasing Digestive Advantage items, why they switch brands and much more.
Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.
InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.