Survey Dove Consumers

Accelerate your consumer research by segmenting and surveying Dove consumers in our panel of over 500,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Dove by using their receipt data, then surveyed these panelists to understand why they purchase Dove.

Dove Impulse Purchases

Did you decide to purchase Dove while at the store?

Yes

17%

See survey data about other brands these panelists purchase:

Retailer Affinity
TRESemme 8.8x
Listerine 6.7x
Crest 6.2x
Olay 6.2x

Dove Brand Loyalty

If the Dove item was out of stock, what would you have done?
29% Avg: 28%
Purchased another brand
20% Avg: 31%

Gone to another store to purchase it

22% Avg: 19%

Waited until my next trip to the same store

27% Avg: 21%

Bought a similar Dove item

Dove Consumer Rating

Rating:

9.0

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Dove.
Learn More

Dove Consumer Reviews

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I love this product because the scent is not too strong. I think it is a great brand for people with allergies.

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Live this brand but nboughht on this trip as I had a coupon

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I love this shampoo and conditioner. It really makes my hair look so much healthier and I love the smell too.

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Dove Brand Associations

quality
clean
great
soft
fresh
skin
smells
hair
love
reliable
smooth
smell
nice
moisturizing
works
gentle
brand
awesome
dove
soap
price
sensitive
silky
care
moisture
affordable
like
best
scent
use
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Dove consumers.

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Over 50% response rate

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500,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

500,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 420,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Dove purchase. Collect data while the Dove purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Dove consumers stop purchasing Dove items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Dove Panelists, Surveys, Data and Research

InfoScout has over 500,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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