Survey First Response Consumers

Accelerate your consumer research by segmenting and surveying First Response consumers in our panel of over 300,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase First Response by using their receipt data, then surveyed these panelists to understand why they purchase First Response.

First Response Impulse Purchases

Did you decide to purchase First Response while at the store?

Yes

13%

See survey data about other brands these panelists purchase:

Retailer Affinity
Neutrogena 7.7x
Gerber Graduates 7.5x
Olay 7.4x
Orbit 6.6x

First Response Brand Loyalty

If the First Response item was out of stock, what would you have done?
6% Avg: 28%
Purchased another brand
55% Avg: 31%

Gone to another store to purchase it

21% Avg: 19%

Waited until my next trip to the same store

18% Avg: 21%

Bought a similar First Response item

First Response Consumer Rating

Rating:

9.1

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of First Response.
Learn More

First Response Consumer Reviews

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It works the as the pregnancy tests sold at the dollar stores but is more expensive!

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Love this product it's fast and simple to use and is at a great price!

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I am pleased with the product I just wish I had bought it at another store that sells the same one for cheaper!

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First Response Brand Associations

reliable
accurate
easy
pregnancy
trust
accuracy
great
results
quality
efficient
pregnant
trustworthy
babies
digital
read
brand
early
response
quick
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real First Response consumers.

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Over 50% response rate

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300,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

300,000+ Consumers in Our Panel

We have America’s largest, and most representative consumers panel. Over 250,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a First Response purchase. Collect data while the First Response purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why First Response consumers stop purchasing First Response items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our First Response Panelists, Surveys, Data and Research

InfoScout has over 300,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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