Survey Folgers Gourmet Selections Consumers

Accelerate your consumer research by segmenting and surveying Folgers Gourmet Selections consumers in our panel of over 300,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Folgers Gourmet Selections by using their receipt data, then surveyed these panelists to understand why they purchase Folgers Gourmet Selections.

Folgers Gourmet Selections Impulse Purchases

Did you decide to purchase Folgers Gourmet Selections while at the store?

Yes

22%

See survey data about other brands these panelists purchase:

Retailer Affinity
International Delight 6.1x
Coffee-mate 5.3x
Weight Watchers Smart Ones 4.1x
Kelloggs Pop Tarts 4.1x

Folgers Gourmet Selections Brand Loyalty

If the Folgers Gourmet Selections item was out of stock, what would you have done?
27% Avg: 28%
Purchased another brand
34% Avg: 31%

Gone to another store to purchase it

19% Avg: 19%

Waited until my next trip to the same store

18% Avg: 21%

Bought a similar Folgers Gourmet Selections item

Folgers Gourmet Selections Consumer Rating

Rating:

8.8

Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Folgers Gourmet Selections.
Learn More

Folgers Gourmet Selections Consumer Reviews

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I like the brand but this is a new flavor

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Have always loved this brand! Have tried different brands but never again will I waste the money on anything else...

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Good but not the best

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Folgers Gourmet Selections Brand Associations

quality
coffee
taste
great
delicious
value
smooth
dependable
smell
affordable
price
favorite
yum
example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real Folgers Gourmet Selections consumers.

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Over 50% response rate

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300,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase

Clients

Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

300,000+ Consumers in Our Panel

We have America's largest, and most representative consumer panel. Over 250,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Folgers Gourmet Selections purchase. Collect data while the Folgers Gourmet Selections purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Folgers Gourmet Selections consumers stop purchasing Folgers Gourmet Selections items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Folgers Gourmet Selections Panelists, Surveys, Data and Research

InfoScout has over 300,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.



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