Foxy (Produce) Consumer Insights

Who buys Foxy (Produce)? Foxy (Produce) consumers are generally very high income, Asian, and adolescent age. Foxy (Produce) consumers are more likely to purchase Foxy (Produce) during larger pantry stocking trips. Brands such as TURKEY KNOB, Green Giant, and Archer Farms also tend to be purchased in the same trip. Sample consumer insights data below.

Foxy (Produce) Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.79
% of Basket $ (median)
3.2%
Total Basket $ (median)
$88.25

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Foxy (Produce) Consumer Demographics

demographic
index
Female
99
Male
106
<24
113
25-34
88
35-44
101
45-54
113
55-64
101
65+
91
African American
46
Asian
119
Caucasian
101
Hispanic
101
demographic
index
Has Kids
103
No Kids
93
- $20k
76
$20k-40k
76
$40k-60k
88
$60k-80k
107
$80k-100k
120
$100k-125k
101
$125k +
135
No College
74
College
103
Adv. Degree
118

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Foxy (Produce) Basket Affinity & Size

brand
basket affinity
TURKEY KNOB 9.9x
Green Giant 8.2x
Archer Farms 6.8x
Fresh Express 6.7x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
43
Fill Up (11-20 Items)
178
Pantry Stocking (21+ Items)
430

Where is Foxy (Produce) Purchased?

channels
index
Dollar
0
Drug
47
Food
135
Mass
112
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Arnold 1.6x
Eggland's Best 1.5x
Horizon Organic 1.5x
Nabisco Triscuit 1.4x

How Did They Pay?

method
index
Cash
62
Credit
152
Debit
75
Food Stamps
86

When is Foxy (Produce) Purchased?

day of week
Sun
18.3%
Mon
14.9%
Tue
11.7%
Wed
12.0%
Thu
12.3%
Fri
13.7%
Sat
17.2%
time of day
Morning
13.9%
Noon
18.7%
Afternoon
37.7%
Evening
24.6%
Late
5.1%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Foxy (Produce) consumers purchase?

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Why do Foxy (Produce) consumers try new brands?

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Where do Foxy (Produce) consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Foxy (Produce) Target Market

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Who actually buys Foxy (Produce)? Do these consumers match the intended target market of Foxy (Produce)?

Thought bubble

What motivates the target market to purchase Foxy (Produce)?

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What other target market should Foxy (Produce) look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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