Survey French's Consumers

Accelerate your consumer research by segmenting and surveying French's consumers in our panel of over 300,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase French's by using their receipt data, then surveyed these panelists to understand why they purchase French's.

French's Impulse Purchases

Did you decide to purchase French's while at the store?



See survey data about other brands these panelists purchase:

Retailer Affinity
Heinz 7.1x
Vlasic 6.8x
Hellmann's 4.9x
Sweet Baby Ray's 4.5x

French's Brand Loyalty

If the French's item was out of stock, what would you have done?
31% Avg: 28%
Purchased another brand
41% Avg: 31%

Gone to another store to purchase it

8% Avg: 19%

Waited until my next trip to the same store

18% Avg: 21%

Bought a similar French's item

French's Consumer Rating



Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of French's.
Learn More

French's Consumer Reviews

opening quotation mark

We use this for sandwiches and hit dogs! Much flavor and very yummy!

closing quotation mark
opening quotation mark

I always buy frenches mustard

closing quotation mark
opening quotation mark

Always count on this brand tasting good and the name is reliable

closing quotation mark

French's Brand Associations

example survey

Get Rapid Results

Accelerate Your Research

Contact us to survey real French's consumers.

check mark

Over 50% response rate

check mark

300,000+ profiled panelists

check mark

Target by purchase behavior & demographics

check mark

Trigger surveys after a purchase


Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

300,000+ Consumers in Our Panel

We have America’s largest, and most representative consumers panel. Over 250,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a French's purchase. Collect data while the French's purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why French's consumers stop purchasing French's items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our French's Panelists, Surveys, Data and Research

InfoScout has over 300,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.

© 2018 InfoScout