Survey Gold Medal Consumers

Accelerate your consumer research by segmenting and surveying Gold Medal consumers in our panel of over 300,000 profiled consumers.

Sample Survey Data From Our Panelists

We targeted panelists who purchase Gold Medal by using their receipt data, then surveyed these panelists to understand why they purchase Gold Medal.

Gold Medal Impulse Purchases

Did you decide to purchase Gold Medal while at the store?



See survey data about other brands these panelists purchase:

Retailer Affinity
Domino 15.1x
Nestle 6.3x
Mccormick 5.2x
Swanson 5.0x

Gold Medal Brand Loyalty

If the Gold Medal item was out of stock, what would you have done?
13% Avg: 28%
Purchased another brand
45% Avg: 31%

Gone to another store to purchase it

14% Avg: 19%

Waited until my next trip to the same store

25% Avg: 21%

Bought a similar Gold Medal item

Gold Medal Consumer Rating



Average: 8.9 *

Understand Consumer Sentiment

Our capabilities let you research how sentiment influences purchases of Gold Medal.
Learn More

Gold Medal Consumer Reviews

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Good product have used it for many year

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Very pleased - quality. Not the cheapest, but also not the most expensive - and I don't mind paying a little more for quality.

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Does the job, decent packaging

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Gold Medal Brand Associations

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Get Rapid Results

Accelerate Your Research

Contact us to survey real Gold Medal consumers.

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Over 50% response rate

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300,000+ profiled panelists

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Target by purchase behavior & demographics

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Trigger surveys after a purchase


Example InfoScout insights clients

Why Pick InfoScout for Research Surveys?

300,000+ Consumers in Our Panel

We have America’s largest, and most representative consumers panel. Over 250,000 shopping trips are reported daily, with an average of 5 weekly trips reported per panelist.

Target By Purchase Behavior and Demographics

Segment groups by demographics and purchase behavior that's relevant to your research. Segmentation data includes: items purchased, retailer shopped at, purchase date, age, ethnicity, gender, location, education, income and more.

Behavior Triggered

Survey panelists soon after they report a Gold Medal purchase. Collect data while the Gold Medal purchase is fresh in mind to reduce recall bias.

Deeper Research

Our combination of purchase behavior data and trigger based surveys enable deeper research. Research why Gold Medal consumers stop purchasing Gold Medal items, why they switch brands and much more.

Faster Research, Rapid Results

Save time by quickly segmenting groups within our profiled panel. Skip the incidence check because the purchase events are verified. Quickly field surveys to panelists' mobile phones or desktop computers.

About Our Gold Medal Panelists, Surveys, Data and Research

InfoScout has over 300,000 consumers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. From receipts, we gather information such as retailer, items purchased, date of the trip, payment method and more. Surveys are sent directly to consumers on their mobile phone.

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