Tanimura & Antle Consumer Insights

Who buys Tanimura & Antle? Tanimura & Antle consumers are generally slightly higher income, Asian, and senior age. Tanimura & Antle consumers are more likely to purchase Tanimura & Antle during larger pantry stocking trips. Brands such as TURKEY KNOB, Farmers Market, and Generic Pma also tend to be purchased in the same trip. Sample consumer insights data below.

Tanimura & Antle Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.50
% of Basket $ (median)
2.9%
Total Basket $ (median)
$86.95

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  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Tanimura & Antle Consumer Demographics

demographic
index
Female
99
Male
105
<24
99
25-34
98
35-44
94
45-54
99
55-64
126
65+
142
African American
63
Asian
118
Caucasian
101
Hispanic
97
demographic
index
Has Kids
94
No Kids
113
- $20k
78
$20k-40k
98
$40k-60k
97
$60k-80k
91
$80k-100k
116
$100k-125k
108
$125k +
109
No College
86
College
99
Adv. Degree
120

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Tanimura & Antle Basket Affinity & Size

brand
basket affinity
TURKEY KNOB 8.1x
Farmers Market 7.2x
Generic Pma 7.0x
Bolthouse Farms 6.7x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
43
Fill Up (11-20 Items)
178
Pantry Stocking (21+ Items)
430

Where is Tanimura & Antle Purchased?

channels
index
Club
369
Drug
0
Food
13
Gas & Convenience
0
Mass
126
regions
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What Else Do They Buy?

brand
household affinity
Farmers Market 1.5x
Jennie-O 1.4x
Oroweat 1.4x
Taylor Farms 1.3x

How Did They Pay?

method
index
Cash
74
Credit
108
Debit
111
Food Stamps
86

When is Tanimura & Antle Purchased?

day of week
Sun
19.0%
Mon
14.2%
Tue
12.3%
Wed
11.9%
Thu
11.3%
Fri
13.9%
Sat
17.5%
time of day
Morning
12.5%
Noon
19.9%
Afternoon
39.2%
Evening
24.1%
Late
4.3%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Tanimura & Antle consumers purchase?

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Why do Tanimura & Antle consumers try new brands?

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Where do Tanimura & Antle consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Tanimura & Antle Target Market

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Who actually buys Tanimura & Antle? Do these consumers match the intended target market of Tanimura & Antle?

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What motivates the target market to purchase Tanimura & Antle?

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What other target market should Tanimura & Antle look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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