C.H. Supermarket Shopper Insights

Who shops at C.H. Supermarket? C.H. Supermarket shoppers are generally slightly lower income, Asian, and adolescent age. C.H. Supermarket shoppers tend to make smaller grocery trips. The sample shopper insights data below comes from receipts of real C.H. Supermarket shoppers.

C.H. Supermarket Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
31.9
Avg Basket Size (units)
2.7
Avg Basket Size ($)
$9.96

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

C.H. Supermarket Shopper Demographics

demographic
index
Female
87
Male
221
<24
388
25-34
65
35-44
135
45-54
67
65+
150
African American
9
Asian
1125
Caucasian
10
Hispanic
51
demographic
index
Has Kids
89
No Kids
124
- $20k
193
$20k-40k
127
$40k-60k
247
$60k-80k
24
$80k-100k
52
$100k-125k
22
$125k +
16
No College
130
College
108
Adv. Degree
28

Understand C.H. Supermarket Shopper Behavior

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When Do They Shop?

time of day
Sun
11.7%
Mon
11.4%
Tue
16.3%
Wed
17.2%
Thu
14.0%
Fri
12.1%
Sat
17.4%

C.H. Supermarket Basket Size

type
index
Urgent Need (1-2 Items)
171
Express Lane (3-10 Items)
88
Fill Up (11-20 Items)
16

Which Retailers are Popular With C.H. Supermarket Shoppers?

retailers
affinity
A&P 16.9x
BJ's 16.1x
RiteAid 6.5x
Ahold 4.9x
channels
affinity
Food 2.6x
Drug 0.9x
Club 0.2x
Mass 0.2x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do C.H. Supermarket shoppers shop at?

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How do C.H. Supermarket shoppers shop during holidays?

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What items do C.H. Supermarket shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the C.H. Supermarket Target Market

Arrow and target

Who actually shops at C.H. Supermarket? Do these shoppers fit the intended target market of C.H. Supermarket?

Thought bubble

What motivates the target market to shop at C.H. Supermarket?

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What other target market should C.H. Supermarket look at?

venn diagram

Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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