Food Source Shopper Insights

Who shops at Food Source? Food Source shoppers are generally lower income, Asian, and adolescent age. Food Source shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Food Source shoppers.

Food Source Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
41.3
Avg Basket Size (units)
9.4
Avg Basket Size ($)
$26.76

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Food Source Shopper Demographics

demographic
index
Female
98
Male
116
<24
412
25-34
131
35-44
93
45-54
55
55-64
31
65+
94
African American
251
Asian
377
Caucasian
40
Hispanic
269
demographic
index
Has Kids
93
No Kids
114
- $20k
152
$20k-40k
165
$40k-60k
104
$60k-80k
77
$80k-100k
113
$100k-125k
46
$125k +
45
No College
114
College
104
Adv. Degree
63

Understand Food Source Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
14.7%
Mon
14.8%
Tue
12.8%
Wed
14.0%
Thu
14.5%
Fri
12.5%
Sat
16.7%

Food Source Basket Size

type
index
Urgent Need (1-2 Items)
57
Express Lane (3-10 Items)
130
Fill Up (11-20 Items)
131
Pantry Stocking (21+ Items)
105

Which Retailers are Popular With Food Source Shoppers?

retailers
affinity
Winco Foods 17.3x
Smart & Final 9.6x
99 Cents Only 7.9x
Safeway 5.7x
channels
affinity
Club 1.8x
Food 1.6x
Drug 1.1x
Dollar 1.0x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Food Source shoppers shop at?

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How do Food Source shoppers shop during holidays?

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What items do Food Source shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Food Source Target Market

Arrow and target

Who actually shops at Food Source? Do these shoppers fit the intended target market of Food Source?

Thought bubble

What motivates the target market to shop at Food Source?

magnifying glass

What other target market should Food Source look at?

venn diagram

Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us