Garden Fresh Market Shopper Insights

Who shops at Garden Fresh Market? Garden Fresh Market shoppers are generally slightly higher income, Asian, and senior age. Garden Fresh Market shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Garden Fresh Market shoppers.

Garden Fresh Market Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
35.9
Avg Basket Size (units)
12.6
Avg Basket Size ($)
$31.28

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  • Attitudinal surveys
  • Recent demographic data

Garden Fresh Market Shopper Demographics

demographic
index
Female
96
Male
133
<24
51
25-34
111
35-44
106
45-54
57
55-64
144
65+
147
African American
3
Asian
241
Caucasian
88
Hispanic
118
demographic
index
Has Kids
94
No Kids
112
- $20k
81
$20k-40k
98
$40k-60k
83
$60k-80k
82
$80k-100k
140
$100k-125k
106
$125k +
119
No College
89
College
97
Adv. Degree
126

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When Do They Shop?

time of day
Sun
16.6%
Mon
11.9%
Tue
14.4%
Wed
11.6%
Thu
11.1%
Fri
14.5%
Sat
19.8%

Garden Fresh Market Basket Size

type
index
Urgent Need (1-2 Items)
29
Express Lane (3-10 Items)
120
Fill Up (11-20 Items)
198
Pantry Stocking (21+ Items)
158

Which Retailers are Popular With Garden Fresh Market Shoppers?

retailers
affinity
Albertsons 9.1x
Aldi 3.6x
Whole Foods 3.2x
Walgreens 3.1x
channels
affinity
Drug 2.9x
Food 1.3x
Club 1.3x
Pet 0.9x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Garden Fresh Market shoppers shop at?

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How do Garden Fresh Market shoppers shop during holidays?

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What items do Garden Fresh Market shoppers buy?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Garden Fresh Market Target Market

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Who actually shops at Garden Fresh Market? Do these shoppers fit the intended target market of Garden Fresh Market?

Thought bubble

What motivates the target market to shop at Garden Fresh Market?

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What other target market should Garden Fresh Market look at?

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Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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