Gristedes Supermarket Shopper Insights

Who shops at Gristedes Supermarket? Gristedes Supermarket shoppers are generally very high income, Hispanic, and lower middle age. Gristedes Supermarket shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real Gristedes Supermarket shoppers.

Gristedes Supermarket Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
32.6
Avg Basket Size (units)
5.2
Avg Basket Size ($)
$23.39

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  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Gristedes Supermarket Shopper Demographics

demographic
index
Female
98
Male
122
<24
14
25-34
103
35-44
126
45-54
90
55-64
50
65+
20
African American
68
Asian
59
Caucasian
85
Hispanic
287
demographic
index
Has Kids
53
No Kids
203
- $20k
44
$20k-40k
62
$40k-60k
78
$60k-80k
132
$80k-100k
126
$100k-125k
27
$125k +
215
No College
112
College
92
Adv. Degree
125

Understand Gristedes Supermarket Shopper Behavior

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When Do They Shop?

time of day
Sun
20.1%
Mon
16.5%
Tue
16.5%
Wed
11.7%
Thu
11.8%
Fri
11.3%
Sat
12.0%

Gristedes Supermarket Basket Size

type
index
Urgent Need (1-2 Items)
108
Express Lane (3-10 Items)
127
Fill Up (11-20 Items)
73
Pantry Stocking (21+ Items)
12

Which Retailers are Popular With Gristedes Supermarket Shoppers?

retailers
affinity
A&P 12.5x
Whole Foods 11.2x
RiteAid 9.4x
Trader Joe's 6.3x
channels
affinity
Drug 3.4x
Food 1.8x
Liquor 1.5x
Pet 0.7x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Gristedes Supermarket shoppers shop at?

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How do Gristedes Supermarket shoppers shop during holidays?

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What items do Gristedes Supermarket shoppers buy?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Gristedes Supermarket Target Market

Arrow and target

Who actually shops at Gristedes Supermarket? Do these shoppers fit the intended target market of Gristedes Supermarket?

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What motivates the target market to shop at Gristedes Supermarket?

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What other target market should Gristedes Supermarket look at?

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Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

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What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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