Stripes Shopper Insights

Who shops at Stripes? Stripes shoppers are generally lower income, Hispanic, and adolescent age. Stripes shoppers tend to make smaller grocery trips. The sample shopper insights data below comes from receipts of real Stripes shoppers.

Stripes Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
29.7
Avg Basket Size (units)
3.2
Avg Basket Size ($)
$20.32

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Stripes Shopper Demographics

demographic
index
Female
99
Male
106
<24
133
25-34
116
35-44
103
45-54
88
55-64
73
65+
48
African American
128
Asian
51
Caucasian
74
Hispanic
374
demographic
index
Has Kids
102
No Kids
96
- $20k
152
$20k-40k
211
$40k-60k
102
$60k-80k
67
$80k-100k
45
$100k-125k
59
$125k +
62
No College
131
College
108
Adv. Degree
28

Understand Stripes Shopper Behavior

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When Do They Shop?

time of day
Sun
14.2%
Mon
13.4%
Tue
10.4%
Wed
13.9%
Thu
13.4%
Fri
19.1%
Sat
15.6%

Stripes Basket Size

type
index
Urgent Need (1-2 Items)
130
Express Lane (3-10 Items)
129
Fill Up (11-20 Items)
13
Pantry Stocking (21+ Items)
2

Which Retailers are Popular With Stripes Shoppers?

retailers
affinity
HEB 21.3x
Shell 6.4x
Family Dollar 3.3x
Dollar General 2.7x
channels
affinity
Gas & Convenience 5.4x
Dollar 1.9x
Liquor 1.1x
Mass 1.1x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Stripes shoppers shop at?

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How do Stripes shoppers shop during holidays?

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What items do Stripes shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Stripes Target Market

Arrow and target

Who actually shops at Stripes? Do these shoppers fit the intended target market of Stripes?

Thought bubble

What motivates the target market to shop at Stripes?

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What other target market should Stripes look at?

venn diagram

Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us