Texaco Shopper Insights

Who shops at Texaco? Texaco shoppers are generally slightly lower income, African American, and lower middle age. Texaco shoppers tend to make smaller grocery trips. The sample shopper insights data below comes from receipts of real Texaco shoppers.

Texaco Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
35.8
Avg Basket Size (units)
2.9
Avg Basket Size ($)
$17.97

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Texaco Shopper Demographics

demographic
index
Female
104
Male
64
<24
42
25-34
87
35-44
113
45-54
104
55-64
113
65+
33
African American
180
Asian
45
Caucasian
107
Hispanic
58
demographic
index
Has Kids
106
No Kids
87
- $20k
111
$20k-40k
112
$40k-60k
197
$60k-80k
77
$80k-100k
53
$100k-125k
34
$125k +
73
No College
84
College
110
Adv. Degree
69

Understand Texaco Shopper Behavior

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When Do They Shop?

time of day
Sun
13.2%
Mon
11.7%
Tue
12.4%
Wed
15.9%
Thu
11.3%
Fri
19.5%
Sat
16.0%

Texaco Basket Size

type
index
Urgent Need (1-2 Items)
136
Express Lane (3-10 Items)
125
Fill Up (11-20 Items)
9

Which Retailers are Popular With Texaco Shoppers?

retailers
affinity
Shell 10.3x
HEB 3.7x
Dollar General 3.7x
Circle K 3.4x
channels
affinity
Gas & Convenience 5.2x
Liquor 1.6x
Dollar 1.6x
Mass 1.1x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Texaco shoppers shop at?

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How do Texaco shoppers shop during holidays?

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What items do Texaco shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Texaco Target Market

Arrow and target

Who actually shops at Texaco? Do these shoppers fit the intended target market of Texaco?

Thought bubble

What motivates the target market to shop at Texaco?

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What other target market should Texaco look at?

venn diagram

Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us