Custom Studies

Collaborate with InfoScout’s expert consultants to quickly find answers to your specific business questions. Power your next presentation with the deeper level of insights only attainable by combining behaviors and attitudes from a single source of data.

Behaviors and Attitudes Together

Measurement of shopper behavior explains what is happening. Triggered surveys associated with each behavioral segment reveal why it's happening.

Speed to Insights

Custom-segment our panel to new levels of granularity. Get targeted survey results in days. Find answers to your business questions faster than ever before.

Killer Consultants

InfoScout's consultants apply best practices drawn from decades of experience at leading brands, retailers and consultancies.

New Item Launch Study

  • Track new SKU performance, as it launches
  • Provide feedback to marketing and research
  • Results within weeks of a launch

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Lapsed Shopper Study

  • Identify shoppers leaving a brand
  • Shifts between brands and retailers
  • Favorite brands and retailers

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Promo Effectiveness Study

  • Track results before, during, and after
  • Custom date ranges
  • New, occasional, and loyal shoppers

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Retailer, Category Leakage Study

  • Identify where lost shoppers are going
  • Closure Rate and Share of Wallet by retailer and by category

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Expand Distribution Study

  • Identify opportunities to sell in SKUs
  • Make the case to help retailers prevent leakage

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Media Measurement Study

  • Measure lift from TV and digital ad campaigns
  • Optimize creatives quickly to improve performance

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